MARKETING FOR THE IT CHANNEL
Grow faster in the IT channel with those who live in it.
TSRM Group is a B2B marketing and sales agency focused exclusively on MSPs, solution providers, and technology vendors. We help IT sellers generate demand, build pipeline, and accelerate revenue growth.
Our experienced team can support you in a multitude of ways, from sales training and outsourced SDR resources to innovative sales and marketing strategies and execution.

We have decades of experience in the IT sector, working with solution providers and managed services providers, large and small, throughout the U.S. and Canada.

We value our relationships with the leading OEMs and distributors in the industry, including Hewlett Packard Enterprise, Microsoft, Dell, and Cisco, among others.

Our deep bench of talent — experienced sales trainers, digital marketing pros, seasoned business development reps — stay on top of our ever-evolving industry to create fresh, innovative strategies that deliver high-impact results.
Whether you’re an OEM, distributor, solution provider, or MSP, we can develop a consistent, customized sales strategy and then support you at every phase of the sales lifecycle. We'll help you increase demand at the top of the funnel, speed leads through the process with streamlined management and support, and retain customers post-sale.
WHAT WE DO
Everything you need to win the IT market.
CHANNEL DEVELOPMENT
Recruit and activate channel partners. Launch into new markets. Build the ecosystem your revenue depends on.
DIGITAL MARKETING
Demand gen campaigns, content development, advertising and creative – executed by people who know the IT buyer.
EVENT MANAGEMENT
Turnkey production of executive briefings, roadshows and single- or multi-day conferences – from concept to completion.
SDR & TELESALES
Outsourced business development that fills your pipeline and frees your team to close.
WHY TSRM GROUP?
Decades in the IT Channel with Zero Guesswork
We’ve spent decades inside the IT channel with MSPs, VARs, OEMs, and distributors across the U.S. and Canada.
Our longstanding partnerships open doors that others can’t. We’re experts at navigating the world of MDF – making sure you maximize funding available to you.
Our team covers creative direction, digital marketing, and business development, so you get strategy and execution in one place.
PROVEN RESULTS
Real campaigns. Real numbers.
TRUSTED PARTNERS
We work where the deals happen.
TSRM Group has established relationships with the leading MSPs, OEMs, and distributors in the industry.








